Saturday, November 2, 2013

Numbers Overload: Agents of SHIELD the Only Genre Series in the Top 25 for Last Week

The Walking Dead slipped to Number 2 in the Cable Top 25, behind ESPN’s Monday Night Football airing from last week, but it was still the top rated non-sports airing in the 18-49 demographic.  Agents of SHIELD was the only genre entry that made it into the Broadcast Network Top 25 based on 18-49 viewing, but Sleepy Hollow was a repeat last week and was preempted this week.  Expect that one to find its way back in when it returns on Monday.  Person of Interest actually topped The Walking Dead in total viewers as did several other CBS shows, but it is that 18-49 demo that advertisers focus on, and that’s where TWD continues to trounce on both the cable and broadcast channels.  Revolution managed to sneak back into the broadcast net Top 25 DVR gains based on ratings and it ended with a 2.5 score.   That’s a pretty empty victory, though, seeing how it is performing in the overnights and has lost its social network presence as well.  Here are the numbers:

Top 25 Oct 21st to 27th

Cable Networks

Total Viewers:  Live + Same Day viewing from the overnights
2. The Walking Dead (AMC) 12.9 Million (Prior Week - #1, 13.9 MM)
11. The Talking Dead (AMC) 4.1 Million (Prior Week - #8, 4.6 MM)
16. American Horror Story: Coven (FX) 3.8 Million (Prior Week - #10, 4.5 MM)

Broadcast Networks

Ratings:  18-49 demographic in Live + Same Day viewing from the overnights
19. Agents of SHIELD (ABC) 2.7 Rating (Prior Week - #15, 2.8 Rating)

Dropping Out: Sleepy Hollow (FOX) (Prior Week - #18, 2.7 Rating)

Total Viewers:  Live + Same Day viewing from the overnights
11. Person of Interest (CBS) 13.2 million (Prior Week – #10, 12.7 MM)

Live+7 Day DVR Ratings:

Top 25 Ratings Increase for the Week of October 7th to 13th 
2. Agents of SHIELD: Rating Increase - 1.9, Final Rating - 4.8
4. Sleepy Hollow: Rating Increase - 1.9, Final Rating - 4.7
17. Once Upon A Time: Rating Increase - 1.1, Final Rating - 3.5
24. Revolution: Rating Increase - 1.0, Final Rating - 2.5



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